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Brood - Cold Brew On Tap

Nitro powered, cold brew coffee, Brood is a rich cold brewed coffee served on a nitro tap. We grind selected single original beans roasted to our barista's never-ending demands to extract the real flavor of coffee. Over the span of 16 hours, and after multiple jet-propelled filtrations, Brood is served via nitrogen draft tap which delivers our signature silky texture with a creamy head. This branding was really creative since the brand wanted to stand out from other brands being inspired by international Beer brands. The below concept was developed to grab consumers attention. The design was made for a pitch and I developed the wordmark and bottle label by sketching different styles that would complement each other.

Deliverables

BRANDING: Wordmark

MARKETING MATERIALS: Bottle Label Design

Rationale and Product Label Design

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